NARJ137: The Business of Disappointment


narj-artworkNo guest this week because we had to re-schedule some stuff, sorry! Instead, Chris and Joel talk about business positioning. Why is it important in marketing and yet why is it so undervalued? Joel also loses hope in his own words part way through but things work out.

PS, I will be posting a screenshot of the much-discussed Google Doc on Twitter, so check for it there. – Lindsay


  • “I lost my train of thought three words in there.”
  • “Saying no more often is really difficult.”
  • “You and I are the Ubitter of good taste.”

Talking Points

Gear Picks


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