Hey new friend! Not a Real Job covers tech, marketing, philosophy, feminism, and much more. Every week so often Chris & Joel—longtime friends and collaborators—talk, joke, and ponder in your ears about the topics that have them excited/scared/laughing hysterically.
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In episode 10, Joel and Chris explore the distinction between finding the best practice and setting yourself apart from other companies. As a business owner, how do you persuade your clients to trust your visionary ideas instead of deferring to the best practice? And conversely, as a client, why should you trust the person you hire?
Are you measuring what really matters? In episode 9, Chris and Joel discuss the importance of focusing on the right things in order to be successful.
In this episode, Joel and Chris take a critical look at valuable attention vs. vanity metrics when it comes to your business. What does a Facebook ‘like’ or Twitter follower really mean? In this podcast, learn how to act instead of react.
This week, Chris and Joel discuss implementing and resourcing social media. Learn the steps for managing social media in your company.
In this episode, Joel and Chris point out that companies often put their most junior member in charge of social media. Who should be in charge of such an important marketing tool? Who should your company be targeting with social media?
