Joel’s microphone has gone missing! But the show must go on, so Chris and Joel talk some more about Firsthand – specifically about partnerships and marketing. They even answer a question! A real live question from a real live listener.
- “Look to get a foot in the door.”
- “It’s been done that way for so long because it works.”
- “Partnerships are all about is being able to trade on someone else’s credibility as an established business and then being able to make that a trade.”