In this episode, Joel and Chris introduce Not a Real Job, teach you about dogfooding, vanity metrics, and bringing social media into the real world.

Talking Points

• New York City
• Nova Scotia
• Dogfooding
• “That was very MBMBaM of me…”
• What is a community manager?
• Nordstrom labels ‘top Pinned items’ in store to help customers see Pinterest favourites
• Vanity Metrics